Moscow. November 16. Worldwide smartphone sales in the third quarter of 2015 increased by 6.8% compared with the same period a year earlier – up of 355.2 million units, according to preliminary data research firm IDC.
The number sold in July-September of smartphones was the second among a record quarterly performance.
Sales were slightly below the forecast of IDC, who formed 363,8 million units, mainly due to slightly weaker-than-expected sales of the iPhone and smartphones based on the Android OS.
“The landscape of smartphone manufacturers and their devices in the moment, really unique, we see that in many markets consumers see an alternative to buy when talking about how much it costs to pay for a smartphone,” noted IDC analyst Ryan RIT.
According to experts, in many developed markets a wide range of operators offers the binding to the smartphone data plan and also the possibility of exchange of the old device to the new one with surcharge (trade-in).
At the same time is growing and supply of smartphones, not having a binding to the operator that increasingly resonates with consumers, says RIT.
Samsung retained the lead in the global smartphone market, increasing sales in the third quarter by 6.1% compared with the same period last year to 84.5 million units.
Apple has increased iPhone sales by 22.2% to 48 million shares.
Huawei sales increased last quarter by 60.9% to 26.5 million smartphones, total sales of Lenovo and Motorola jumped by 11.1% to 18.8 million units, Xiaomi has sold 18.3 million smartphones.