Apple’s suppliers have ready for the drop in revenue due to weak iPhone sales


Moscow. January 15. Suppliers of parts for Apple Inc. warn of possible reduction in revenue due to less-active-than-expected sales of the next-generation iPhone, writes the newspaper the Wall Street Journal.

So, the manufacturer of microchips Taiwan Semiconductor Manufacturing gave a forecast that its revenues in the first quarter of 2016 could be reduced by 11% in annual terms. The company receives up to 20% of the proceeds from sales of chips to Apple.

Lagran Precision, which produces cameras for smartphones, expects “a pretty weak first quarter”, while Catcher Technology, which produces metal case iPhone, predicts the absence of revenue growth. Both companies are in Taiwan.

The first half of the year is traditionally a “low season” for electronics, but this year the contrast may be especially pronounced because sales of the iPhone 6S and iPhone 6 Plus, launched in the fall, lagging behind from its predecessor, the iPhone 6, released a year earlier, say sources close to Apple. In particular, Apple fans were disappointed by the fact that new models do not Dier much from the previous version.

Last week the WSJ had reported that Apple has reduced orders from suppliers. The company’s share price fell below $100 for the first time in 15 months.

However, forecasts for suppliers on all 2016 overall optimistic, because everyone is expecting from Apple next smartphone model, which is likely to have a large number of new features. Usually Apple is the iPhone model with significant changes every two years.