The media learned about the preparation of the investors offers to purchase Twitter

The media learned about the preparation of the investors offers to purchase Twitter


Moscow. 5 Oct. Microblogging service Twitter Inc. this week can get suggestions the investors, writes The Wall Street Journal, citing informed sources.

According to the newspaper, the head of the Salesforce.com Inc. will try to convince investors that his company needs to buy Twitter.

Earlier it was reported that the interest in Twitter has been, and other major tech companies, including Alphabet (the parent holding Google) and Walt Disney Co.

Under the deal, Twitter could be valued at more than $20 billion, experts say.

Twitter now has a market capitalization of about $17 billion, it jumped more than $4 billion after the appearance in September of rumors about the imminent sale of the company. However, over the past year, shares of Twitter fell significantly because of doubts of investors in the business prospects of the social network, which lags behind competitors in attracting advertising revenue.

In the previous auction in new York Wednesday paper Twitter has risen by 3.4%.

Over the last quarter revenue Twitter was a little more than $600 million and grew by 20%, while the growth in the number of its users has slowed to 1%. Media reported about the company’s plans to reduce and get rid of some assets.

At the same time, Twitter with its 300 million audience can be interesting for companies, which wish to more actively promote themselves on social networks. Many businesses use Twitter to communicate with customers and receive feedback from them.

Recently Twitter began the online broadcast games of the National football League and other channels.

In November 2013, Twitter Inc., founded in 2006, completed an IPO on the new York stock exchange and attracted $1.8 billion in capitalization to more than $14 billion.

Salesforce, which actively promotes its services to small and medium-sized businesses, previously tried to buy the social network for professionals LinkedIn, which eventually went this year to Microsoft for $26 billion.

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